In 1946, two men made a dream come true: Borge Gabrielsson, director of the Astra Pharmaceutical Company in Sweden, and Martin Matsbo, Sweden's most famous ski racer, introduced the world to revolutionary cross-country waxes under the name SWIX. These waxes differed from traditional waxes in that they were made from synthetic raw materials according to a scientific formula and not from natural raw materials such as beewax, tar, resin, fats and oils, which were very variable in quality and thus difficult to produce made reproducible.

When the Swedes won all the gold medals in cross-country skiing disciplines with SWIX waxing at the St. Moritz Olympics in 1948, the world became aware of them. What began as a modest series of 5 ski waxes has become one of the world's leading winter products markets. However, the goal has always remained the same ... to give pleasure to the recreational skiers and snowboarders through quality and performance and to help the ski runners to success.

Wax and the environment: SWIX works with raw materials of the highest purity to ensure good control of ingredients and performance. High performance of the products minimizes the environmental impact. It is important to SWIX to understand the environmental impact of the products. The environmental know-how that SWIX builds on this is used to develop new products. Every wax product is developed with the claim that they are degraded as quickly as possible in nature.

SWIX continuously strives to reduce the impact on the environment and energy and resource consumption in accordance with existing environmental regulations. SWIX wants to ensure the correct waste disposal and inform about correct disposal methods. SWIX continuously communicates with its suppliers of raw materials about potential sources of danger and ensures that employees and customers know about application and the environmental impact of their products.